Nice mention of Madison Wisconsin’s very own Mad City Vegan Fest!
McWilliams, who speaks this Saturday at Mad City Vegan Festin Madison, WI, takes a two-pronged approach to his advocacy — sociological and intellectual. It’s embodied in his two books in progress, one, a study of factory farming in America and the other addressing our “unthinking decision to eat animals.” McWilliams wants you to think. He likens our treatment of animals — 10 billion raised in factory farming conditions and killed annually for food — historically akin to our acceptance of slavery. “Two hundred years from now, we’re going to look back at this time with absolute horror,” he says.